Chad Harrison International
My client is looking to recruit an experienced Market Manager. You will be positioned between Sales, Marketing communication, Product management and IT.
The role sets out to develop, implement and roll out new customer interaction initiatives and services for the ongoing business. The Market Manager Architects/Developers/Main contractors actively drives for international adoption of business propositions and ensures the sharing of synergies across countries.
Development and implementation of (Digital) Marketing & customer interaction strategy in the regions focused on larger project partners: architects, developers and main contractors.
Increase the cooperation and business with architects, developers and main contractors for through the launch of BIM collaborative tooling, Apps, Tools and E-business applications.
Overall digital service development for the project sales partners by setting up partnerships with (local) market partners (main contractors, platform & communication partners and the like) in close cooperation with local businesses
Ensuring a correct roll out of digital tools and touch points across the country organisations aimed at Architects/Developers/Main contractors.
Accountable for lead generation, workflow definition, conversion and business creation within the defined customer segment.
Work with internal and external stakeholders: Local Mgmt, Sales, IT, Mkt to come to accelerated development, implementation and roll out of relevant tooling/content both digital as well as with traditional channels in the local organisations.
Closely work with Product Management to ensure the correct product content in the defined tooling and communication tools.
You will be required to have:
- Master degree in Engineering – Architecture – Marketing – Economics
- Expert experience in real estate project management / architectural practices in a commercial role, alternatively marketing management / category management with a leading brand.
- Business acumen and experience with business development.
- Expert in the field of customer needs and ways of working with Architects, Developers, Main contractors.
- Result orientation ensuring an integral approach to generate leads and conversion into business.
Please contact Alison Smith on +44 0151 6650039